Creative director • SENIOR copywriter • CONTENT PROVIDER • AUTHOR
Here are several DRTV spots, including a :120 for Blinds.com, that provide proof that DRTV can sell successfully without underselling brand.
Here, too, are videos that I conceived and scripted.
Here are several DRTV spots, including a :120 for Blinds.com, that provide proof that DRTV can sell successfully without underselling brand.
Here, too, are videos that I conceived and scripted.
PureWick :60 DRTV
I conceived, wrote and produced this DRTV spot for PureWick. In a 3-week test flight, it generated more than 1,000 calls and 900 leads at a low cost per lead.
Pena & Kahn :60
Orthology DRTV: DRUMMER
Orthology DRTV: RUNNER
Orthology DRTV: EMT
American Dental Partners Movie Theater Trailer :30
Credit Union of Colorado/Credit Card :15
Credit Union of Colorado/Car Loan :15
BlindsCom :120 DRTV
BlindsCom :60
uSell DRTV :60
American Residential Warranty :120
Steve Grady Insurance Services_Enrollment Video
Steve Grady Insurance Services "Intro"
Steve Grady of San Diego, CA found me online and contracted with me to write video scripts he would use for customer retention and acquisition. He wanted a natural, relaxed feel. While he's not a professional talent, he acquitted himself well with the help of a teleprompter. This is the first of 4 videos I wrote for him.
Steve Grady Insurance Services "Compliance"
Another of the 4 videos I conceived and scripted for Steve.
Steve Grady Insurance Services "Employee Benefits"
Steve Grady Insurance Services "Services"
Philips Healthcare Leadership Video (Internal)
This is a video I scripted for Vox Marketing and their client, Philips Healthcare. Written in the dark days of 2008, I strove for a tone that was realistic but still positive in its outlook.
Philips Healthcare Opener Video (Internal)
This is one of a number of videos I co-conceived and scripted for Vox Marketing and its client, Philips Healthcare. Philips holds an annual Mega Meeting for its salespeople and our charge was to create an opener video that would get the crowd excited and energized.
Aquaphor Sophie Jaffee
Aquaphor Caley Alyssa
Aquaphor Amy Shah
I was hired by mindbodygreen to consult creatively on 3 editorial videos for client, Aquaphor. My work for mbg included conceptual suggestions, re-writing and copy editing.
